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How Google Search Engine Works In 2016 Infographic

Lets Learn Google Search engine how does it works if your an seo expert or your learning seo (Search Engine Optimization) you should know about google search engine first

Do you know how Google executes every search query?

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If your answer is negative, then you are going to learn an exclusive lesson that will make your mind more active for SEO purpose. You will get to know the exact process via which Google takes a search query and shows result after executing thousands of codes. Don’t worry, you are not going to learn coding neither you need to learn that.

On the other hand, if you already have knowledge about the execution process of Google there is no wrong with giving another revision of what you already know. Few days before, I came across an amazing piece of infographic designed by SEOBook which gave me crystal clear view of how Google search engine works in this year. This infographic helped me a lot to understand the exact search query execution process of Google. I though it will also be helpful for you too, thus I shared it here.

So, now you job is to go through the infographic and make your SEO knowledge more precised and accurate.

how-google-search-engine-works-in-2016

I would love to here your most recent SEO experience via comment section. Besides, if you have any query regarding this topic don’t hesitate to ask me.

The Search Engine Optimization Techniques ( SEO ) Hidden Secret 2016

The Search Engine Optimization Techniques To Get Free Traffic To Your Website

If you want your website to rank top in the google search results then you must read this seo techniques to get more traffic to your website from google search engine If you dont know about seo well watch a small video below to under stand What Is SEO ?

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The Search Engine Optimization Techniques

SEO1

Search Engine Optimization is a great technique in the World Wide Web. After all, everybody wants to rank higher and come up on the first page of Google search to get more traffic visitors.

Sometimes it is easy to get carried away with SEO though. In my opinion, the best technique is to keep it simple and apply a bit of common sense.

Most Search Engine Optimization plugins will take care of the common architecture related stuff for you. So in this article I will only focus on techniques that you need to do yourself.

I have identified and made a list of top SEO techniques to get high quality traffic to your website. These simple SEO techniques, if practiced properly, can make a significant difference as to how my pages are ranked in the Search Engine Queries. The Search Engine Optimization Techniques You Must Do SEO In 2016

  1. Use proper anchor text for inter-links. Don’t use “here”, “there” etc for the anchor text (if you can avoid it).
  2. Optimize the images, always create alt tags and write description in the alt tag.
  3. Use search engine friendly permalinks. Try not to have too many ‘&’, ‘?’, ‘!’ etc characters in the URL. Sometimes it is unavoidable but try to keep it to a minimum.
  4. Use hyphens (-) between words to improve readability.
  5. Do not use underscores (_) in URLs, use hyphens (-) instead.
  6. Do not use session id in URLs. If you are using good hosting then you shouldn’t have to worry about this one.
  7. Use internal linking when possible and appropriate.
  8. Use sticky posts (if you can).
  9. Use tag clouds (if it applies).
  10. Have a category description paragraph.
  11. Let the visitors subscribe to category specific RSS feed. (Use category specific RSS plugin for WordPress)
  12. Use rel=”nofollow” tag on low value links to not pass the page rank juice. For example “Read the rest of the entry”, “About”, “Contact” etc.
  13. Use sub-directories rather than sub-domains when possible. Sub-domains do not share link love from the main domain as it is treated as a different domain.
  14. Research the target audience and aim the site content appropriately.
  15. Keep the content up to date. Visitors don’t like outdated content. Updating the content frequently also attracts the Search engines spiders to index the web pages frequently.

Search Engine Optimization Techniques for 2016

A Perfect Guide To SEO For Small Business

A Perfect Guide To SEO For Small Business Are you looking to increase your website traffic or quality ?

Hint: it isn’t print marketing, billboards, branding, or social media marketing. It’s SEO.

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The best companies on the web are making millions (no exaggeration here) from top search rankings, and you can too.

Not sure where to start? In this A Perfect Guide To SEO For Small Business , you’ll learn everything you need to start dominating Google. Let’s get going!

The Basic Truth About Small Business SEO

Most experts will try to tell you that SEO is a ridiculously complex process, but in reality, it’s not too difficult to understand. Google only really cares about two things:

1. The text and images on your website. If you’re trying to rank #1 for “custom t-shirts” and your site has the words “custom t-shirts” included somewhere on the page, Google will rank you more highly.

2. The number of other websites that are linking back to yours (these are called “backlinks”). An example of a backlink: brandiu.com

Google uses links to tell which sites are reputable, and which aren’t. The more links you have, the higher Google will rank your site.

So how do you boost your search rankings?

It’s pretty simple: have better site text, and more websites linking to your site.

Step 1: Find out where you stand.

First things first, we need to find out well your site is currently performing. Lucky for us, there’s a great, free tool to help us measure how many backlinks a website has: the MozBar.

Once you’ve installed the toolbar and restarted your browser, click the blue-backed M icon at the top right-hand corner of your browser window.

Moz-Start-InstructionsNow you should see a toolbar at the top of all pages you visit (note: you can disable this toolbar when you aren’t using it). Let’s try it out!

First, visit www.guitarbots.com (a site offering a game that helps you learn guitar online). Take a look at the top of the screen, and you should see two scores – PA and DA. These scores measure how many backlinks a website has, from 0-100. The higher the score, the more links the page has.

GuitarBots-ScreenThe page authority (PA) of this particular page (based on the number of backlinks it has) is 42/100, and the domain authority (DA) of the entire site as a whole is 33/100.

Why should I care about these scores?

If you have higher scores than your competitors, you will probably rank above them. In general, scores above 60 are typically top ranking sites on the first page, between 30-59 are at the bottom end of the first page, and sites below 30 generally rank on the 2nd-4th pages of Google results (this varies widely from industry to industry).

Now, let’s check out the competition…

The MOZ Toolbar can also help us to see SEO scores right in the middle of search results. That means we can easily see how competitive different keywords are. Here’s what I mean: If I Google “learn guitar online”, the first two results have Domain Authority scores of 56 and 40 (pictured below). If we can get a similar score on our site, and include the proper keywords, we should expect to rank in a similar way.

Learn-Guitar-Online-SERPs-Screen

2. Find Perfect Keywords.

Finding the right keywords is the difference between a goldmine and a total flop, but how do you find great keywords? It’s simple: ask Google! Google offers a “Keyword Tool” that allows us to see what keywords are most highly trafficked, and how difficult it will be to rank for them.

Signing up for the Keyword Tool

To get to the Google Keyword Tool, we need to sign up for Google Adwords – Google’s ad system. Click here to sign up now.  Note: Google will ask us for billing information, but we can avoid it!

Enter your email address and website into the form:

AdWords-Screen-1If you don’t have a Google account yet, you’ll make one at this point. Next you can fill in nonsense as I have below, or perhaps real information if you plan on using AdWords for advertising.

Adwords-Screen-3

AdWords-Screen-2Once you get to billing, you do have to provide a credit card, but you can cancel immediately and completely avoid any charges.

Adwords-Screen-4Okay, we’re finally almost there. On the final page, just accept the terms of service and click the button to Create Campaign. Now click Explore AdWords.

Adwords-Screen-7Important: Click the Green light next to your campaign name, and “Pause” your campaign and avoid all Google charges!

Now, skip past the step-by-step pop-up that wants you to click Campaigns. Instead go to Tools → Keyword Planner.  Once inside the keyword planner, you have several tools at your disposal. We can find new keyword suggestions, see search volumes for terms and more.

adwords-keywordClick Search for new keyword and ad group ideas, and enter some keywords that you think people are searching for. Press the Get Ideas button when you’re done:

keyword-search

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Now click the keyword ideas button, and take a look at the column on the left

What keywords are worth targeting?

Most valuable keywords are extremely competitive, and tough to rank for. What we’re looking for are terms with reasonable amounts of traffic, but still give us a chance to get into the top 10 results. As a rule of thumb, the best keywords have:

  • At least 500 searches per month
  • At least one website in the top 10 results that has a PA of under 25 (aka, a site that we could possibly overtake)

Once you’ve found some solid keywords, it’s time to.

3. Incorporate the keywords into your site.

Now that you have your keywords, it’s time to tell Google that your website is perfectly equipped to rank for them. The best way to do that? Putting keywords in your website’s text.

Your keywords should be included in:

  1. Your site’s title (the one displayed on the title bar of your browser)
  2. The biggest headline on your page (for you web nerds, this is called the <H1> tag)
  3. Your page’s text (preferably at least 2 or 3 times throughout the page)

Remember: we don’t want to stuff your page with keywords. Not only is it tacky to the reader, but Google hates keyword stuffing and will penalize your site for it.

4. Build Backlinks

Remember those backlinks we talked about earlier? Now it’s time to put them to good use.

The more backlinks we get, the higher Google will rank our pages. So how do we build backlinks?

There are hundreds of great techniques, but here are some of the most effective:

1. Write informative articles (like this one)

If you can find a way to write an interesting and enlightening article about something, you typically will be able to get people to link back to it.

“How-To” articles are notoriously good for driving backlinks because they’re so sharable, but just about any informative piece of writing will do.

2. Do a favor.

f you come across semi-important blogs in your industry, it may be worth your while to offer them a favor in exchange for a backlink or mention somewhere on their site. Note: exchanging links is typically frowned upon by Google, and so is the act of buying links, so tread carefully here.

3. Make a video

Google owns Youtube, and they tend to rank Youtube videos considerably higher than most webpages.

4. Work existing connections

If you know other website owners, try to convince them to include a link on their site.

And that’s it.

If you keep building backlinks and improving the content on your site, you can rank for literally any keyword. Remember: if another site ranks higher than you do, they must have either better content on their page, or better backlinks.